Wednesday, September 10, 2014

Random Thought: Motorola

After the Moto 360 internal components scandal, I can't help but think if it was desperation instead corruption that caused Motorola to make such a decision.  As a friend of mine said, it's a cutthroat industry, so it wouldn't make sense. However, I wonder if Motorola is simply doing all it can to maintain its pace in what could easily become a losing race with manufacturing juggernauts with deep pockets.

Staying relevant after a failed MOTOACTV (which I still own AND use) and a previous Moto X with lesser fanfare than competing flagships in its time may have been a huge challenge, but some folks seemed to stay focused on a solution: just keep striving for great hardware that supports Android software with virtually no overlay fuss.

The Moto 360 was introduced and people (including myself) lost their minds with wonder and awe. Its overall construction stood apart from the competition and thrust it into the spotlight as a must-have item...until a detailed internal study in addition to questionable battery life brought the hallelujah chorus to a screeching halt. Was there trouble in paradise? Hell yeah. Was Motorola to blame? Maybe not entirely.

As an end user, I recall when the likes of Nokia (Symbian) and BlackBerry and Palm seemed to rule the consumer world...but not anymore. It can surely be a dog-eat-dog world, and some companies, software platforms, and services have ended up skewered, basted, and roasted on an open fire before the suppertime bell. Harsh, but true.

What if Motorola is truly struggling with its last breath to make a name for itself amidst Apple, Samsung, HTC, LG, Sony, etc and simply shot itself in the foot? Could those Moto 360 internal components be the incriminating man and lady bits making those Sweeney Todd pies taste SO damn good? Who knows.

Either way, I wish Motorola all the luck in the world as it embarks on releasing its newest Moto X phone...it may need it.